Your AI-powered Social Enablement Coach.
Offering dynamic assessments and tailored insights, Alex empowers sales professionals to build genuine personal brands, foster meaningful connections, and achieve real, measurable success.
Critical Convo is part of Microsoft for Startups Founders Hub.
Welcome to a new era of GTM enablement with Alex
Your AI-powered Social Enablement Coach. Your personal brand is your greatest asset in the digital world. With Alex, you’ll learn how to use your personal brand as a lever to generate more meaningful conversations with your target audience..
Growth starts with people.
People buy from people, so why is your GTM system designed to commoditise relationships
More important than ever when the below is true…
84%
Of c-suite use social media to inform B2B purchase decisions
9.2x
Increase in sales velocity when engaging c-suite early
6.4x
More stakeholders engage when ‘our’ Social Selling method is used
The sales industry faces a cyclical problem, where the challenges and lack of results feed into each other, perpetuating a cycle of underperformance leading to a conversation scarcity crisis.
Alex, by Critical Convo.
Your Social Enablement Coach
Alex is here to humanise revenue intelligence by offering tailored, contextually relevant guidance that provides clarity, builds trust, and aligns you and your team with your buyer’s journey.
At the core, Alex is based on a multi-year benchmark study of hundreds of GTM professionals all seeking one thing, more meaningful conversations, stronger relationships and greater levels of trust with buyers and customers. The methodology is anchored in Social Selling and Storytelling principles, designed to meet the modern buyer where they are, guiding them to achieving a mutually-successful commercial outcome.
